Platforms such as Intune support the following MAM scenarios, and other MDMs that also support MAM will be similar: set actions for conditions such as jailbroken devices, maximum pin attempts and offline grace periods.Īdministrators can set device and app conditions under 'Conditional launch.'.configure pin and credential requirements that users must meet to access managed apps.restrict cut, copy and paste between other applications.block or allow import of company data into other managed or unmanaged applications.block or allow data backup to iCloud (iOS only).MAM protection policies can include the following: The applications will embed specific in-app security configurations. Users can download applications directly from the Apple App Store or Google Play Store and authenticate into the application with their company credentials. Organizations often utilize MAM for personal or BYOD devices, where users want access to corporate data without having to enroll into their company's device management platform. MAM uses app protection policies to configure applications for both unenrolled and fully managed user devices. Organizations using Office 365 can subscribe to Intune - which is a part of Microsoft Endpoint Manager - at an additional cost. However, to specifically apply protection policies to Office apps, Microsoft's Intune tool is required. Microsoft Endpoint Manager provides MAM capability, as do other UEMs such as VMware Workspace One.

IT uses MAM to secure the applications and data on a device without having to enroll it into a device management platform.

However, there are standalone products that provide MAM functions, but these are often not enough for full mobility management, so organizations tend toward more effective MDM and UEM tools. MAM is a capability of an MDM or UEM product. To ensure that employees have the freedom they want on their devices while also securing office applications and data, organizations can consider mobile application management (MAM) tools.

Many have concerns about how much control a company has over their devices. However, end users often hesitate to give up control of their devices. To secure company information on mobile devices, IT teams often use management platforms such as mobile device management (MDM) or unified endpoint management (UEM). Admins must ensure teams are productive on both mobile and desktop, wherever they are - all while trying to secure all that data. In turn, IT organizations must adapt to user requests for access to work applications and workflows. What users expect from devices and applications changes constantly.

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